Good morning!
Welcome to Social Studies.
Today…
5 social media tool mistakes and how to avoid them.
THE TOOL MISTAKES I SEE CONSTANTLY
Mistake #1: Tool Hoarding
You don't need 10 tools. You need 5 tools you actually use.
Mistake #2: Chasing Shiny Objects
New tool launches with AI features. Everyone jumps ship. It's half-baked and buggy. Stick with what works.
Mistake #3: Paying for Features You Don't Need
You're paying for "advanced analytics" but using basic metrics. Downgrade and save the money.
Mistake #4: Not Learning the Tool Properly
You bought Canva Pro but use 5% of its features. Watch some tutorials. Get your money's worth.
Mistake #5: Ignoring Free Alternatives
You're paying for a tool that has a free version that does 90% of what you need. Try the free version first.
THE BOTTOM LINE
Tools are great.
Wasting your money on tools you don’t use is not great.
Today…
Identify one mistake you’re making and take a small step to fix it.
FYI
My favorite tools can all be found here if you’re curious:
