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Welcome to Social Studies.

Today….

• Brought to you by…

• Getting a job in social

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Let’s get serious

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Getting a job in social…

This DM is about as useless as a screen door on a submarine.

I was doing some IG community management (as all good social pros do) and I saw this message.

The individual actually had a super impressive social presence with over 60k followers and solid engagement.

But... 90+% of the time, that message is read by… the existing smm.

Here’s what I’d do instead:

I’d build a body of work.

More on this down below…

I’d build a system.

-Set up a targeted job search

-Save the search and get alerts when a new job drops

-APPLY

-Find the hiring manager and shoot them this message:

“Hey! Just applied to your open social media role. Big fan of what you guys are doing. Your short form video, on Instagram specifically, is really clever. The hooks are really powerful. I’m trying something similar on the account that I’ve grown LINK HERE. Would love the opportunity to chat and see if you think I’m a good fit!”

Happy hunting!

Side note… If you’re RFP'ing a social media management platform, add Vista Social to your list: