What you post matters

and other Tuesday musings

In partnership with

Welcome to Social Studies.

Today:

  • Brought to you by…

  • What you post matters…

Reminder:

Regular newsletters are still (and always will be) free.

Social Studies PRO provides access to a constantly growing bank of case studies across brands and channels and networks.

See how social media pros have scaled their accounts from zero to millions of followers and how they're converting that audience to a positive ROI.

(Also includes access to our Slack channel so you can chat with pros who are in the trenches.)

Discover 100 Game-Changing Side Hustles for 2024

In today's economy, relying on a single income stream isn't enough. Our expertly curated database gives you everything you need to launch your perfect side hustle.

  • Explore vetted opportunities requiring minimal startup costs

  • Get detailed breakdowns of required skills and time investment

  • Compare potential earnings across different industries

  • Access step-by-step launch guides for each opportunity

  • Find side hustles that match your current skills

Ready to transform your income?

What you post matters…

This is wild...

Pew Research Center surveyed 9,680 U.S. adults.

Their findings:

Republicans' trust levels:
- 37% trust social media
- 40% trust national news
- 66% trust local news

Democrats' trust levels:
- 38% trust social media
- 78% trust national news
- 83% trust local news

Trends in trust:
- Republican trust in national news has dropped 30 points since 2016
- Their trust in social media has risen since 2021
- Democrats' views have stayed steady

I know that (most of you) aren’t journalists.

But we don’t control the environment we live in.

The fact is that the younger audience that’s consuming our content is trusting what we say.

So next time you hear “it’s just social"…

Send them these stats.

What you post matters.